Innovative Retail Solutions: Schwalbe’s Digital Approach to Empowering Local Dealers with socialPALS

Schwalbe is taking retail marketing to the next level with socialPALS. Johannes from Schwalbe explains how the socialPALS platform simplifies digital marketing while also boosting retailers’ reach on platforms like Facebook, Instagram, and Google – a win-win for both the brand and its partners. Johannes BinnerHead of Digitalisation| Schwalbe Johannes, tell us a little about […]
Boosting Exhibitor Success: How Spielwarenmesse Utilizes socialPALS for Effective Marketing

Marlene Hösch, Project Director at the Nuremberg Toy Fair, discusses the value of socialPALS in simplifying exhibitor marketing. The platform streamlines communication, making it easier for exhibitors to manage their social media presence. Marlene highlights improved exhibitor engagement, better brand consistency, and the importance of using socialPALS in the long term. Marlene HöschProject Director | […]
How Erwin Hymer Group Localizes Global Campaigns with socialPALS

Mirella Schaperkotter, Marketing Specialist at Erwin Hymer Group Netherlands, discusses the role of socialPALS in adapting international campaigns for local markets, improving efficiency and supporting dealer networks. Mirella Spruijt-SchaperkotterCommunication Specialist | Erwin Hymer Group Netherlands Mirella, can you tell us a bit about your role at the Erwin Hymer Group and your responsibilities in the […]
Saving Time and Increasing Success: MHK Group Discusses the Advantages of socialPALS

Unlock the secrets behind the MHK Group’s success in boosting efficiency and saving time through automated marketing campaigns. Find out why physical retail stores remain a key advantage when competing with big online providers. Plus, don’t miss Svenja’s expert insights on socialPALS’ exceptional customer support and how it came to the rescue in tough situations. […]
How Lufthansa City Center Boosts Local Travel Agency Visibility with socialPALS

Gain exclusive insights into how Lufthansa City Center leverages the socialPALS platform to effectively boost the online visibility of their travel agencies—while keeping costs low. Victoria Kalbfleisch, Marketing Manager at LCC, shares her experiences, discusses successes and challenges, and provides a glimpse into the future of physical travel agencies competing with large online competitors. Victoria […]
Successful retail marketing: HYMER’s social media strategy with socialPALS

Find out how HYMER has been using our platform since June 2020 to support their trade partners with top-notch campaign content and boost their visibility on social media.
SPORT 2000 Optimized campaign playout with socialPALS

The SPORT 2000 association offers its retailers a wide range of campaigns on various topics such as outdoor, fitness and winter. The primary goal is to offer retailers as much digital support as possible. However, the implementation is very intense and always requires the support of many internal experts. socialPALS enables SPORT 2000 to implement […]
ZVA manages image campaigns for opticians’ guilds

The topic of digitalization in marketing is becoming increasingly crucial for opticians. For the ZVA as an association, the challenge is to reflect the issues of a very heterogeneous industry within campaigns and effectively support as many members as possible to raise public awareness for the profession. The ZVA relies on its retail marketing platform, […]
MAMMUT boosts customer interaction using socialPALS

From a marketing strategist’s point of view, the connection between online and offline is more important today than ever before. Outdoor specialist MAMMUT therefore specifically relies on turnkey, digital brand campaigns for its retail partners. With a manageable budget, many customers could be reached and an above-average interaction rate achieved thanks to socialPALS!
More local reach: BABOR supports its cosmetician salons

BABOR’s marketing goal is to inspire even more customers for the brand’s treatments and products together with the cosmeticians who sell them. A uniform brand presence is essential for this. Thanks to socialPALS, the reach of the beauty institutes is increased and effective use of the campaign content is guaranteed.