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Europe's leading software solution for local trade marketing

socialPALS connects brands and associations with their retail partners to digitally promote their offerings.

For Brands
For Retailers
Google Business Partner
Facebook Business Partner
OMR Reviews - Top rated - Marketing Automation - socialPALS
Here's what our users say:

Try it out for yourself!

Would you like to know what our users think about socialPALS or do you already have first-hand experience with our platform? Either way, we look forward to your visit and your review at OMR Reviews!

 

Blog

News on digital trade marketing

Our Blog showcases a range of customer case studies, an excellent way for you to gain insight into the features and options that our Plattform-Solution for Brands and Retailers offers.

From Central Tools to Real Dealer Activation: How Paul Lange / Shimano Germany Is Rethinking Specialist Retail

Over 80% activation in the test, campaigns fully booked within a few days, and a clear rollout for 2026: Why local visibility is becoming the decisive lever for Shimano in specialist retail.

Read more »

From Pilot Project to Partner Program: How Bauerfeind Uses socialPALS to Digitally Activate Medical Specialized Trade

Medical supply stores and orthopaedic workshops are healthcare providers first and foremost. Their work happens offline, in direct contact with people. Bauerfeind shows how digital visibility can still become a valuable extension of that everyday reality through socialPALS as part of its partner program.

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Schwalbe & socialPALS: One Year of Digital Retail Marketing — A Review

For more than a year now, Schwalbe has been working

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Honda Key Visual

How Honda Activated 94% of Its Retailers for Online Campaigns with socialPALS

In the motorcycle segment, brick-and-mortar retail is the decisive place

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Fendt-Carvan Key Visual

Predictable Visibility in Retail: How Fendt-Caravan Successfully Activates Its Retailer Network

In the caravan segment, brick-and-mortar retailers are the central sales

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From Budget to Impact: How Citizen Turns MDF into Local Reach – Simple, CI Compliant, and Measurable

Citizen bundles its Marketing Development Funds (MDF) into ready-to-use, CI

Read more »

As a brand...

… do you want to implement national campaigns, reach local target groups and provide your retailer network with professional marketing content in a cloud-based solution?​ The socialPALS platform gives you full control over your brand’s corporate identity and all advertising allowances – always!
Im Bereich des Online-Glücksspiels gewinnen Zahlungsmethoden wie die SEPA-Lastschrift zunehmend an Beliebtheit. Diese Methode ermöglicht es Spielern, Einzahlungen auf ihr Online-Casino-Konto direkt von ihrem Bankkonto aus zu tätigen, ohne dass sie jedes Mal manuell eine Überweisung durchführen müssen. Um ein Online Casino mit Sepa Lastschrift bezahlen, müssen die Spieler lediglich ihre Bankdaten angeben und dem Casino die Erlaubnis erteilen, den gewünschten Betrag automatisch von ihrem Konto abzubuchen. Diese Zahlungsmethode bietet den Spielern eine bequeme und sichere Möglichkeit, Geld auf ihr Casinokonto einzuzahlen, ohne dass sie sich um die manuelle Abwicklung kümmern müssen. Es ist jedoch wichtig zu beachten, dass nicht alle Online-Casinos SEPA-Lastschriften als Zahlungsmethode akzeptieren. Bevor Spieler sich für ein Casino entscheiden, sollten sie sicherstellen, dass es diese Option anbietet. Darüber hinaus sollten Spieler sicherstellen, dass sie über ausreichende Deckung auf ihrem Bankkonto verfügen, um unbeabsichtigte Rückbuchungen zu vermeiden. Insgesamt ist die Zahlung per SEPA-Lastschrift eine praktische und zuverlässige Option für Spieler, die bequem Geld auf ihr Online-Casino-Konto einzahlen möchten.
  • ensure CI-compliant marketing
  • reduce MDF wastage
  • increase brand awareness
  • boost POS reach
  • generate leads
  • measure advertising impact transparently
Discover more

Here's what our brands say:

"The feedback from our retail partners is almost always very positive. Of course, there will always be individual distributors who want to pursue a different strategy for themselves. That is also completely acceptable for us ..." Read more
Daniel ZienerShopper Marketing Executive Etail at Amer Sports Germany
Daniel Ziener
"We wanted to expand our reach, strengthen in-store retail and avoid wastage. Besides socialPALS, I couldn't name any other agency that could offer me that." Read more
Neele PfeifferInternational Marketing Manager / Ravensburger Verlags GmbH
Neele Pfeiffer
"After the successful collaboration last year, we are happy to once again cooperate with socialPALS. Because a lot of our retailers already have a socialPALS account, the activation is familiar to many of them. Thus, we can ..." Read more
Sarah JungTeam Lead Business Development / Boxine GmbH
Sarah Jung
"Through socialPALS, our distributors' awareness of online marketing and Facebook and the like has changed. For example, some of our retailers have created a Facebook company page for the first time .... ."
Read more
Lisa GasseOnline Marketing Manager / GEFAKO GmbH & Co. KG
Lisa Gasse
" Target-oriented platform enabling brand campaigns to be played out across the board and actively supporting retailers in their sales activities. Focused customer approaches across the entire dealership network with optimal measurement of the advertising budget's success."
Annegret MayerTrade Marketing Manager / Schöffel Sportbekleidung GmbH
Annegret Mayer
"Through socialPALS, we are able to provide centralized support to our retailers in a targeted manner. And therefore set up an individual online marketing tool using straightforward means. Also, we are able to create very easily with an ad budget ..."
Read more
Albrecht VolzCountry Manager | Hanwag Germany Sales GmbH
Albrecht Volz
"The retailers were thrilled with the ease of processing and are happy that we as a brand offer multi-channel support. This would not be possible in this form without socialPALS."
Read more
Annette GöbelHead of Sales Promotion / JURA Elektro Appliances Distribution GmbH
Annette Göbel
"Due to the consistently positive retailer feedback and the simple use, we would like to continue to use socialPALS campaigns in the future to support the local retailers."
Read more
Lea KreuterMarketing Coordinator / Triumph Motorcycles Germany
Lea Kreuter
" The collaboration with socialPALS, on the other hand, suddenly offered us not only a different approach to member outreach & engagement, but also a whole new field of activity: digital and, at the same time, local online marketing ..."
Read more
Lars WandkeHead of Public Relations and Marketing | ZVA
Lars Wandke

As a retailer ...

… have you recognized the importance of online marketing but lacked the know-how or time to take the initiative?

No worries! With the socialPALS platform, you can implement professional online marketing with just a few clicks – and completely free of charge!

  • professional online advertising
  • reach local audiences
  • win new customers
  • increase sales
  • save time and money
  • enhance customer loyalty
Discover more

Here's what our retailers have to say:

“This is the first time we have participated in a campaign via the socialPALS platform. Through Salomon, we received an advertising budget for Facebook, Instagram and Google Display for the distribution of the posts. The tool was extremely intuitive from the first moment ..."
Read more
Alpenpark NeussKatharina Lehmann - Online Marketing Manager
Alpenpark Neuss
"I find it convenient that you plan the campaigns precisely or only have to move the dates in the calendar, and then everything is automatic, and you don't have to worry about anything during the campaign duration. Support for any questions is excellent."
Riml SportsRebecca Riml / Administration
Riml Sports
"We already knew about the socialPALS platform from the Tonies Lauscher campaign. Now, in this current difficult phase, when the invitation came from the Tonies to participate in the solidarity support campaign, we knew right away what to do."
Read more
Spielwaren FaßbinderStefanie Müller
Spielwaren Faßbinder
"In no time at all, the visual engaging posts are scheduled for our retail branches. The fact that I can adjust the posting texts at any given time means that a personal touch isn't lost."
Read more
Unterwegs AGAlica Eckhoff / Online Marketing & Shop Manager
Unterwegs AG
"We enjoy using socialPALS immensely and use it frequently - it simplifies our content management process to a huge extent. The tool is very well thought out and operation is intuitive."
Read more
INTERSPORT KrumholzPhilipp Ockenfeld / Marketing
INTERSPORT Krumholz
"The new model campaign was a true help to us! Unlike standard social media posts, which we have to download ourselves from the Content Hub and create texts for them, here everything was already preset."
Read more
ItalmotoJaqueline Sassnick / Managing Director
Italmoto
"Today we can say that socialPALS is the optimal partner and booster for our social media presence. The optician can devote himself to his actual business and is through socialPALS perfectly represented on multimedia channels. This makes social media fun!"
Read more
Ameloh OptikArmin Ameloh / Optician & owner
Ameloh Optik
"The time required is minimal and easy to use. Once you have the first settings & links behind you, it's virtually just "one click" every time. Should something not work out, socialPALS is easy to reach with its competent contact persons."
Read more
Getränke ZwirnerJennifer Di Filpo
Getränke Zwirner
socialPALS für Händler - alle Vorteile auf einen Blick
The Facts

socialPALS Hard Facts

Existing customers
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Employees
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Brands
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Projects
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Partners
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Jobs

We are hiring!

Our team boasts a great working atmosphere and continues to expand—that’ why we are always happy to welcome new, motivated colleagues. No matter if it’s on-site in our HQ near Holzkirchen or our home office – we pull together! Found your dream job here? Then apply now!

socialPALS Jobs - Junior Performance Marketing Manager

Performance Marketing Manager (w/m/d)

Frontend Entwickler (w/m/d)

Backend Entwickler (w/m/d)

Account Manager (w/m/d)

Buchhalter (w/m/d)

Werkstudent (w/m/d) im Customer Success

REFERENCES

Our Customers

Our customers now include over 100 brands and organizations from sectors such as sports, toys, mobility, household appliances, fashion, watches, bicycles, home, gastronomy, craft, garden, health and beauty. Here is an excerpt of the brands that trust in socialPALS: